ROI Skill-Building Certificate
Show a Return On Investment.
Participants in this two-day program will develop the skills needed to create and deliver effective return-on-investment (ROI) evaluations for learning and performance, organizational development, human resources, technology, change, and quality solutions. The program emphasizes the Phillips ROI Methodology and participants learn to apply ROI techniques to learning and performance solutions, link training program objectives to business results, and develop an evaluation plan for one of their own programs.

Audience
This workshop is for anyone in an organization who manages a training function or anyone responsible for determining the impact of learning and change interventions. The workshop teaches the skills of research and measurement that are necessary to effectively conduct impact analysis studies. This workshop can be beneficial even for those who have a strong research and measurement background.
Course Description
In this two-day certificate program developed by Jack Phillips, Ph.D., participants will build the skills needed to develop and deliver effective return-on-investment (ROI) evaluations for learning and performance, organizational development, human resources, technology, change, and quality solutions. The program emphasizes the Phillips ROI Methodology and participants learn to apply the ROI Process Model–a results-based method for developing application impact objectives, developing data collection plans, collecting various types of hard and soft data, isolating the effects of the program, converting data to monetary values, tabulating appropriate program costs, calculating return-on-investment, and identifying intangible benefits. Participants are asked to bring a real-time project to maximize transfer of learning by enabling them to build their skills with an example relevant to their professional responsibilities.
By the end of the program, participants are able to:
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Identify the drivers for ROI accountability
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Apply ROI techniques to learning and performance solutions
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Link training program objectives to business results
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Develop an evaluation plan for one of their own programs.
Need more information? Click here to view the Participant Guide table of contents
Earn 1.4 CEUs upon successfully completing this program. Learn More.
ASTD Certificate Programs are learning events and a certificate is awarded to participants upon successful completion of the program. No test is given and participants are not certified. Certification is a testing event that confirms that skills, knowledge, or competencies have been acquired. Please click here for more information on the ASTD Certification Institute’s credential, the Certified Professional in Learning and Performance™ (CPLP™).
Learning Objectives
Upon completion, participants will be able to:
- Update internal processes on evaluation
- Develop application and impact objectives
- Develop data collection plans and select appropriate data collection methods
- Use appropriate methods to isolate the effects of programs
- Use appropriate methods to convert data to monetary values
- Tabulate appropriate program costs
- Calculate the ROI
- Identify intangible benefits.
Registration Fees
ASTD Member: US $995
Nonmember: US $1,295*
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The registration fee includes all course materials.
Facilitators
For more information about this program's facilitators, click here.
On-Site Offerings
ASTD can make arrangements for the ROI Skill-Building Certificate Program seminar to be offered at your organization. You might find it is easier, and more cost effective, for one of our facilitators to come to your site and teach a two-day seminar. Your attendees participate in the same learning experience offered at our public seminars, but have the convenience of being at your site and the benefit of covering the material with company peers.
For additional information on this program, please contact ASTD Customer Care at customercare@astd.org or 703.683.8100.
Interested in bringing this program on-site to your organization? Please contact Amanda Miller at amiller@astd.org or 703.683.9215, or request information through our online form.