The Man Who Sold America: The Amazing (but True!) Story of Albert D. Lasker and the Creation of the Advertising Century Jeffrey L. Cruikshank and Arthur W. Schultz Harvard Business Press Long before brand marketers developed the concept of the unique selling proposition... More »

Learning & Development

Business Impact , Leadership Development , Training and Development - General , Trends

Ball Corporation - once famous for its glass jars - is one of today's leaders in the metal packaging business for the food and beverage industry and a major service provider to the government and the aerospace industry. More than 14,000 employees work for the 130-year-o... More »

Human Capital , Learning & Development

Engagement , Human Performance Improvement , Leadership Development

For more than 20 years, Fernando Snchez-Arias has been a management executive, strategic advisor, and consultant to multinational and large national public and private companies. He has shared his views on leadership, learning, change, and multiculturalism as a speaker ... More »

Senior Leaders & Executives

Latin America , Leadership Development , Managing the Learning Function