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The Numbers Don’t Matter Premium Content

Friday, August 27, 2010 - by Daniel R. Tobin

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It was the training director's first day on the job. Her boss, the senior vice president of HR, called her into his office and gave her assignment number one. Handing her a copy of a 360-degree instrument, he provided some background information along with the assignment.

"I've been trying for two years to get the CEO to approve our conducting 360-degree reviews of the top 150 employees. He keeps raising objections and offering new ideas. Go meet with him. Figure out what's bothering him about the process and get it settled so we can get this started."

Later in the day, the meeting with the CEO took place. The CEO was a former engineering professor who had taken some of his university-based research, created the company 20 years earlier, and led it ever since.

"Have you seen all of the emails I sent on this?" asked the CEO.

"No, I haven't," replied the training director.

"Let me send you copies of the emails. Review them, and then we can meet tomorrow morning to discuss them."

The training director returned to her desk. The emails had already arrived - there were 28 of them, written over a period of two years. Each of them suggested adjustments to the score that would be generated by the 360-degree reviews:

  • "If a person exceeded his goals by 10 percent, we should add 0.10 to his score; add 0.18 if the goals were exceeded by 50 percent."
  • "If a person got a top rating on her last performance review, add 0.07; if the rating was above average, add 0.03 to the person's score."

After all, the CEO was an engineering professor and he wanted to come up with the perfect formula.

The next meeting took place the following morning.

"Did you read all of my emails?" asked the CEO.

"Yes, I did. And you made some very good points."

"So, you think we can come up with the perfect formula?"

"We can make many adjustments to the scores. But you need to realize one thing - the numbers don't matter," said the training director.

"What do you mean the numbers don't matter?!" The CEO was getting excited - he was a man who lived by numbers and formulas.

"Let's say that we come up with the perfect formula. After we do all of the 360-degree reviews and make all of the necessary adjustments to the scores, we have a rank-ordered list of the company's top 150 employees. And let's say that the top-ranked employee has an adjusted score of 4.34 and number two on the list has an adjusted score of 4.27. Tomorrow, for whatever reason, one of your direct reports leaves the company. Are you going to look at the list and say, 'The top score is 4.34; that person gets the job'?"

"Of course not! There is a lot more that has to go into that type of decision."

"Of course, you're right. You need to look at the employees' backgrounds and experiences, their strengths and weaknesses, and how well they fit the requirements of the job."

"Yes, of course."

"The numbers don't matter. They will give you some indication of how well a person is doing and how well that person is rated by his or her boss, peers, and employees, but the decision cannot be made solely on the basis of the scores."

The light went on in the CEO's head. "Okay," he said. "Go ahead and get the process started."

Note: This article is excerpted from Feeding Your Leadership Pipeline by Daniel R. Tobin.

Daniel R. Tobin is a consultant, coach, and author on corporate learning strategies and leadership development programs. He has worked in the training and development field for 30 years and has extensive experience in leadership and management development, executive education, sales and sales support training, and technical education. Tobin earned a master's degree from the Johnson Graduate School of Management and a PhD in the economics of education, both from Cornell University. He was included in Leadership Excellence magazine's 2008 - 9 Top 100 list of thought leaders on leadership; linkedin.com/in/danieltobin; tobincls.com.

2010 ASTD, Alexandria, VA. All rights reserved.

The Numbers Don’t Matter

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Authored By:

  • Dan Tobin
    Daniel R. Tobin
    Daniel Tobin has worked in the management and executive development field for 30 years at leading companies like American Management Association, Digital Equipment Corporation, and others. Tobin was named to Leadership Excellence Magazine's 2008 "Top 100" list. He lives in Port Chester, New York.