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Tips to Market Your Consulting Business

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Operating your own consulting practice can be a rewarding experience, and marketing your services is an essential investment. Building and sustaining success over the long term requires generating new sales and building a wide customer base. Even in slow times, there ar... More »

Expert, Pair of Hands, or Collaborator—Which Role Do You Play?

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This article is part of Links Plus, a premium ASTD Subscription.
Diane Valenti

I recently had an interesting conversation with a potential client. He and his team support the marketing department at their company. His issue: marketing doesnt take full advantage of the value that he and his team can offer. Instead, marketing often turns to outside ... More »

Trends Shaping the Sales Profession

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1. Globalization Every day, more companies are developing strategies to distribute their products or services to new customers, in new industries, and in more locations. Salespeople are often the front line of a companys presence in a new country, but they can face pote... More »