Spring 2013
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The Public Manager

Designing a Social Media Strategy to Fulfill Agency's Mission

Friday, March 15, 2013

Social media applications have become acceptable communication and interaction channels in the public sector. Driven by online behavior of citizens, available social networking platforms, and the governments' need to become more participatory, transparent, and collaborative, public managers must design a social media strategy that helps to fulfill the mission of their organization.

Social Media Use in the Public Sector

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Social media applications have become the newest wave of e-government and

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