October 2014
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TD Magazine

Gables Residential

Wednesday, October 8, 2014

MediumStar
Gables Residential is a real estate company that develops and manages multifamily communities throughout the United States. The expansion of its properties in high-growth areas depends heavily on having well-trained sales and marketing staff.

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Gables recently overhauled its main sales training program, replacing a "stale" course that included hefty learner guides, worksheets, and little opportunity for active learning, with a workshop dubbed Engage, Connect, Inspire. The workshop's

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