August 19, 2011 - by Terri Horton
The concept of building a personal brand and executing a marketing strategy to promote it to a specific audience is a foreign concept for many outside of the world of marketing. Branding and marketing oneself in the same way as global brands like Nike, IKEA, Apple, or G... More »
July 20, 2010 - by Jessica Pryce-Jones
When I was in my early 20s, I landed what everyone - including me - thought was a dream job: prestigious organization, upmarket central London location, and a great salary. Yet I hated every minute of it. I didn't connect with the mission of the organization or my colle... More »
May 20, 2010 - by Marshall Goldsmith
I operationally define Mojo as "that positive spirit - toward what we are doing now - that starts on the inside and radiates to the outside." We experience Mojo when we engage in activities that simultaneously provide us with happiness and meaning. Mojo is equally relev... More »
May 23, 2009 - by Bob Jennings, J. Barry Griswell
Conventional wisdom, or perhaps sheer instinct, compels us to steer well clear of painful circumstances. And while no one desires hardship, and we should strive to prevent it, some obstacles are unavoidable - the current financial crisis is but one example. In The Adver... More »
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