I am reluctant to admit this, but I learned about the importance of the "so what" mindset the hard way: A client made me realize I needed help. After years of training salespeople as a professional speaker and facilitator, I felt extremely confident that I was at the to... More »

Learning & Development , Sales Enablement

Business Impact , Delivering Training , Human Performance Improvement , Selling Skills , Training and Development - General

The results of the most recent ASTD research study, "State of Sales Training," reveal the absence of a clear, comprehensive definition of many sales training topics that may be contributing to the sales skills gap facing many organizations. This sales skills gap, if not... More »

Learning & Development , Sales Enablement

Competencies , Delivering Training , Selling Skills , Skills Gap , Training and Development - General

In early 2006, IBM senior executives made a commitment to hire additional sales professionals around the world to fuel company growth. The company's sales learning team was charged with redesigning the Global Sales School (GSS) - the foundational sales training program ... More »

Learning & Development , Learning Technologies , Sales Enablement

Business Impact , Curriculum Alignment , Designing Learning , Human Performance Improvement , Measuring and Evaluating , Selling Skills

ASTD research shows that U.S. businesses spend approximately $15 billion per year on sales training. Further research reveals that although companies spend an average of $2,000 per year on training for each salesperson, those same salespeople find the training ineffecti... More »

Learning & Development , Sales Enablement

Business Impact , Competencies , Curriculum Alignment , Selling Skills