Simulations for Selling Success

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ASTD Staff

One medical supplies manufacturer trains its salespeople to practice what they preach. The following story was told by Kevin Glover, vice president of corporate communications, clinical education, and training at B. Braun Medical Inc.; and Connie Murray, director of cli... More »

Simulations: Give Sales Training a Dose of Reality

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Steve Gielda

Well-designed sales simulations allow sales reps to address real-world challenges while providing high impact to the company. Pat, how was the sales training you attended last week? It was the same stuff we did last year, just with different models. Doesnt... More »