Do You Have a “So What” Mindset?

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Mark Magnacca

I am reluctant to admit this, but I learned about the importance of the "so what" mindset the hard way: A client made me realize I needed help. After years of training salespeople as a professional speaker and facilitator, I felt extremely confident that I was at the to... More »

Better, Faster, Cheaper, More!

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Matthew Valencius

In early 2006, IBM senior executives made a commitment to hire additional sales professionals around the world to fuel company growth. The company's sales learning team was charged with redesigning the Global Sales School (GSS) - the foundational sales training program ... More »