The Case for Measuring Intangibles

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Susan Lesser

We tend to measure that which is of value to our business or organization because we inherently know that we can't manage what we can't measure. So what does this say about organizational intangibles, such as leadership, communication, and teamwork? While the majority o... More »

Moving From Evidence to Proof: New Directions for the Way We Think About Metrics

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Jack J. Phillips

A group of client relationship managers participate in a formal learning program to implement new selling skills. Six months after the program, sales improve, and the learning team presents the results to the vice president of sales. The senior executive responds, "An i... More »