Meet Your New Sales Enablement Community Manager

Roxy Torres

My name is Roxy Torres, and I am proud to introduce myself as the new manager of your Sales Enablement Community. Prior to joining ASTD, I spent three years at CEB (Corporate Executive Board) in a variety of revenue roles, ranging from inside sales to commercial opera... More »

WHAT DOES IT TAKE TO DEPLOY A POINT OF VIEW SELLING APPROACH? – Part 3 of 3

Alyson Brandt

In our second post, we discussed the five ways to tell if your sales organization is ready to elevate sales and deploy a higher-level selling approach, called Point of View Selling. Forum’s research shows that in today’s market, this approach makes a big dif... More »

Survey Finds 1 in 3 Salespeople and Marketing Do Not Collaborate to Develop Messages

ASTD Staff

Corporate Visions, Inc.,recently announced the results of its third quarter survey on marketing and sales alignment. The findings highlight the lack of collaboration between the sales and marketing teams of industry-leading companies as they work to differentiate their ... More »

Decoding Digital Body Language for Winning Sales

Ryann K. Ellis

Digital Body Language is the online equivalent of the facial expressions revealed around the negotiating table. It is comprised of website visits, information downloads, keyword searches and email responses. Eloqua’s white paper Digital Body Language: Reading and ... More »

New Research from Aberdeen Highlights Best-in-Class of Social Selling

ASTD Staff

A new research brief from Aberdeen “Social Selling: Best-in-Class Targeting of the Right Message, at the Right Time, for the Right Person” contends that while social media represents a relatively new tool for professional sellers, current data suggests a ser... More »