We All Have “Needs”…or Do We?

There seem to be plenty of questions around what needs assessment is, what it does, and how we know we’re doing it right. In their new book Needs Assessment for Organizational Success, Roger Kaufman and Ingrid Guerra-López tackle these and other fundamentals. This podcast, featuring Roger and Ingrid, explores a few highlights and “wiifm”s from the book 

In the first half, Roger Kaufman shares why it’s important to use the word “need” only when describing a gap in results, plus why needs assessment is so crucial to organizations who can’t risk failure. In the second half, Ingrid Guerra-López explains the difference between analysis and assessment, as well as the significance of achieving a precise needs assessment process from the very beginning.