William J. Rothwell, Ph.D., SPHR is winner of the 2011 ASTD Distinguished Contribution to Workplace Learning and Performance award. A frequent presenter and noted author, he has visited every continent except Antarctica to present training. William is a Professor at Penn State University, University Park and President of Rothwell & Associates, Inc. He can be reached at wjr9@psu.edu. Visit his website at www.rothwellandassociates.com.