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ASTD Essentials Series Online Workshops
Short instructor-led online workshops that provide timely, relevant, and convenient access to content needed to maintain a competitive advantage in today’s workplace.

Essentials of Storytelling

Provide context and motivation for learning.

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As an instructional designer or facilitator, you’ve already learned how to effectively structure and deliver your content. But how much time have you spent learning how to make it engaging?

Using storytelling to deliver content is effective because it engages learners, helps them retain their learning, and helps you organize your content more efficiently. This workshop will show you the value of storytelling in learning, how to create a story using a step-by-step approach, and allow you to practice your delivery.

  • Online3 sessions, 4.5 hours total
  • On-SiteFlexible dates & duration

Program Overview

One of the most memorable methods in a learning program is storytelling. Stories have the ability to transform learning programs and engage participants by appealing to all learning styles: visual, kinesthetic/tactile, and auditory.

The benefits of using stories include:

  • providing a realistic context for content
  • conveying action versus static information
  • providing motivation for participants to connect with content
  • adding interest to learning programs.

When considering the use of stories, designers and facilitators should take into account how well they support the learning content and if they fit the culture of the organization. This program will help you determine when to use storytelling versus another training method, such as role play or case studies.

Upon completing the Essentials of Storytelling online workshop, you’ll have the skills to determine when storytelling is the best method to use, and a process for creating custom stories for any learning program. In addition, you’ll receive a number of existing stories that you can use for specific topic areas.

Learning Objectives

By the end of this program, you will be able to:

  • Identify the benefits and disadvantages of using stories in learning programs.
  • Define and differentiate a story, a case study, and a role play.
  • Identify when a story is the right fit for learning materials.
  • Create a story using a step-by-step approach to design and development.
  • Share a custom story in a learning program.
  • Put to use the following takeaways: 
    • a job aid that details the step-by-step approach to designing and developing stories
    • a template for designing and developing stories.

Topics

  • Topic 1 - What Is a Story? What Is Storytelling? Fundamentals of the Method
  • Topic 2 - A Step-by-Step Approach to Building Stories
  • Topic 3 - Creating a Story to Implement in a Learning Program

Who Should Attend

This workshop is best for trainers, instructional designers, and other learning professionals who have at least one year of experience developing training programs.

What Participants Are Saying

Here's how our programs drive results.
  • Maria Rigney-McKelson

    "I believe ASTD to be a recognized authority in the field of learning."

    Maria Rigney-McKelson

    Maria Rigney-McKelson
    Director of Training and Development
    CFE Federal Credit Union

    5/5 Average Rating

    "I believe ASTD to be a recognized authority in the field of learning."

    Susanna Burger

    "I choose ASTD Education because of the range of quality programs that are offered."

    Susanna Burger

    Susanna Burger
    Bilingual Training Specialist
    Ashley Furniture Industries, Inc.

    5/5 Average Rating

    "I choose ASTD Education because of the range of quality programs that are offered."

Meet Our Facilitators

We've got the best in the industry
  • Barbara Greenstein

    Barbara Greenstein

    Barbara Greenstein, principal of Human Resource Prescriptions, is a performance improvement specialist providing proven and creative ways to improve human performance in the workplace. By identifying issues and opportunities for improvement, she helps organizations large and small meet their planned goals.

    Barbara is highly regarded for her facilitation and instructional design skills. With over 20 years of experience in the training and development field, her mission is to help clients put the systems in place that will help them manage effectively in today's changing business environment while ensuring optimal performance and job satisfaction for all employees.

    Prior to becoming an external consultant, Barbara's corporate experience included training and instructional design for Burger King Corporation, Pizza Hut, and Electronic Data Systems (EDS). She completed her undergraduate work in consumer affairs and management at Florida International University and received a master's degree in human resource development, as well as graduate certificates in instructional design and total quality management (TQM) from Marymount University.

    Barbara is an adjunct professor for the master's program in human resources at Chapman University in San Diego. She has also served as a facilitator for the University of San Diego's master's program in executive leadership program. In addition, she is a Certified Performance Technologist (CPT), a certification awarded through the International Society of Performance Improvement (ISPI) and the American Society for Training & Development (ASTD). Barbara is past president of the San Diego chapter of ASTD and an active member of ISPI.

    Learn More

    Barbara Greenstein

    Barbara Greenstein

    Barbara Greenstein, principal of Human Resource Prescriptions, is a performance improvement specialist providing proven and creative ways to improve human performance in the workplace. By identifying issues and opportunities for improvement, she helps organizations large and small meet their planned goals.

    Barbara is highly regarded for her facilitation and instructional design skills. With over 20 years of experience in the training and development field, her mission is to help clients put the systems in place that will help them manage effectively in today's changing business environment while ensuring optimal performance and job satisfaction for all employees.

    Prior to becoming an external consultant, Barbara's corporate experience included training and instructional design for Burger King Corporation, Pizza Hut, and Electronic Data Systems (EDS). She completed her undergraduate work in consumer affairs and management at Florida International University and received a master's degree in human resource development, as well as graduate certificates in instructional design and total quality management (TQM) from Marymount University.

    Barbara is an adjunct professor for the master's program in human resources at Chapman University in San Diego. She has also served as a facilitator for the University of San Diego's master's program in executive leadership program. In addition, she is a Certified Performance Technologist (CPT), a certification awarded through the International Society of Performance Improvement (ISPI) and the American Society for Training & Development (ASTD). Barbara is past president of the San Diego chapter of ASTD and an active member of ISPI.

    Facilitates the following:

Dates & Locations

There are no scheduled upcoming programs.

Pricing

Member Price : $395

List Price : $695

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