Measuring the Impact of ROI in Learning and Development

Saturday, January 05, 2013 - by Jack J. Phillips

Date: Saturday, January 5
Time: 9:00 am

This session will explore how measurement systems have evolved in learning and development to include more executive friendly data. This session explores the types of data that sponsors and key stakeholders want and need to see to show the value of learning and development. It describes the types of data that should be collected, how they are collected and how they are used. This session also shows how the financial ROI is being developed particularly to meet requests from senior executives.

Objectives:

After completing this session, participants should be able to:
  1. Identify the trends in measurement and evaluation
  2. Describe the five levels of evaluation
  3. Explain what is necessary to measure the impact of ROI in learning and development
  4. Plan Next Steps

Enter your email address

Become a member today to gain full access to www.astd.org, or enter your email address above for a sneak peek at exclusive member content. Learn more about ASTD Membership. Already a member of ASTD? Please sign in to access this resource.

Authored By

  • Jack Phillips
    Jack J. Phillips

    Jack J. Phillips, PhD, is chairman of the ROI Institute and a world-renowned expert on measurement and evaluation. Phillips provides consulting services for Fortune 500 companies and workshops for major conference providers worldwide. Phillips is also the author or editor of more than 75 books and more than 100 articles. His work has been featured in the Wall Street Journal, Bloomberg Businessweek, Fortune, and on CNN.