Date: Wednesday, November 14, 2012
Time: 2:00pm
This session will introduce participants to the technologies that are shaping the future of the World Wide Web and how those technologies disrupt existing web based training design. In this session participants will learn the five (5) key principles of the web that has sustained its growth; 1) The web wants to be fed, 2) The web wants to understand what it is being fed, 3) The web wants content to be viral, 4) The web wants you to know you and 5) The web wants you to communicate. Using these 5 principles, participants will explore how to design for a web that is evolving based on these principles in a way that is significantly different from existing design methods.
Reuben Tozman is the President and founder of a rapidly growing learning services company, edCetra Training. edCetra Training is focused on the design and development of customized e-learning programs, and specializes in single sourcing of content. Reuben received his Masters degree in Educational Technology from Concordia University in Montreal, Quebec, and has worked as an instructional designer, a project manager, consultant, and product manager within a variety of organizations. He began his own company within the learning services industry that quickly gained recognition for its ability to implement true single-sourcing strategies. Reuben has worked in conjunction with a variety of organizations including post secondary education, retail, manufacturing, IT, pharmaceutical, and government among others. He currently works with the OASIS subcommittee on implementing DITA for Learning Content, is a former Board of Directors member of CeLEA, a Canadian e-Learning industry organization, a speaker at industry events, and a contributing writer to industry publications.