Sales Coaching: What It Is, What It Isn't, and Why It Lacks Impact

Thursday, August 16, 2012 - by Jason Jordan, Michael Galvin

For decades, companies have trained and re-trained their sales managers on how to coach their reps. Yet, we don't know of a single organization that claims their managers coach well enough or often enough to maximize sales performance. Join us to learn why that deficit exists AND how to eliminate it in your own salesforce.

Communities of Practice:   Sales Enablement
Tags:   Membership

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Authored By

  • Jason Jordan
    Jason Jordan is a partner of Vantage Point Performance, a sales management training and development firm. He is a recognized thought leader in business-to-business selling and conducts ongoing research into management best practices in hiring, developing, measuring, and managing world-class sales organizations.
  • Mike Galvin headshot
    Michael Galvin
    Mike is currently ASTD’s Sales Enablement Community of Practice Manager. In this role he oversees the development of resources, content, and solutions that help sales organizations become world-class. Prior joining ASTD, Mike enjoyed a successful 15 year sales career with roles such as sales manager, sales operations director, and sales effectiveness program manager. Mike has coached and mentored many sales professionals, and developed and implemented industry leading sales improvement initiatives.

    Mike received a Bachelor of Science in Business Management degree from Virginia Tech and an MBA from Shenandoah University where he graduated with honors. Formerly the president of Shenandoah’s Business Alumni Club, Mike currently serves as 2nd VP on their Alumni Board of Directors.