Media Planner

If your best customers are training and performance professionals, then you will want to include members, customers, and prospects of the ASTD in your marketing mix. More than 44,000 members worldwide look to ASTD to provide them with information about training and career development, spending more than US$110 billion per year on increasing their skills and the skills of those they train.

Click on the the titles below to view individual PDF sections of the ASTD Media Planner.

Audience Profile
ASTD has a global membership of more than 44,000 business professionals throughout 104 countries. More than 43% of T+D readers visited an advertiser’s website or made a purchase in the last year. Our customers have the resources and influence to support
growth—55% control training budgets greater than $100,000, with 24% of those greater than $1 million.

T+D magazine 
As a leading industry publication, the award-wining T+D magazine keys in on the issues that impact our readers the most, and takes great care to provide news and information that is not only cutting-edge, but practical as well. T+D readers are looking for articles, products and services that help them do their jobs better, faster, and more economically. Address these challenges with your marketing and you’ll have the eyes and ears of more than 44,000 interested professionals, ready to invest in your training tools.

Visit the T+D Ad Portal site to easily upload your advertisements.  View our step by step instructions in the following PowerPoint Presentation!

EXPO
For decades, ASTD has created exceptional meetings for attendees and suppliers in the workplace learning and performance field.  Interact first-hand with our attendees, position your products and services, and collect leads that generate sales. 

Sponsorships
ASTD sponsorships allow you to penetrate our customer base and convert them into your clients.  Generate business by getting in front of prospects that fit your niche. 

Online
ASTD’s Website attracts a guaranteed audience of over 43,000 worldwide ASTD members, as well as many other training professionals who have not yet considered joining ASTD. Target your message to your audience with banner advertising and sponsorships.

Direct Mail
Tap into ASTD’s membership with a direct mail campaign.To learn more about renting the ASTD lists contact:

Direct Media, Inc.
200 Pemberwick Road
Greenwich, CT 06831203.532.1000
http://www.directmedia.com/
www.directmedia.com/astd
Email list inquiries to: ASTD@directmedia.com

Corporate Learning Solutions
ASTD corporate learning solutions helps organizations achieve their learning objectives through data in benchmarking, new trends, professional development, and talent management.  Our corporate learning solutions clients are leaders because of their dedication to workplace learning and performance.  Becoming a group member gives you an inside view of what your future prospects and clients need to succeed. 

Sales Contact Information:

Sean Soth
Vice President Sales
Territory: South & West
Phone: 410-584-1986

Katy Shearman
Account Executive
Territory: South & West
Phone: 410-584-1974

Mark Stout
Senior Account Executive
Territory: Northwest & Midwest
Phone: 410-584-1949

 

 
 
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